So you have thousands of followers on Twitter, hundreds of Facebook “Likes,” and millions of views on your YouTube channel. What’s the secret to turning all your social networkers into cash-buying customers you ask? What’s the magic pill you ask? It’s easy. You just have to understand one thing.
25 Awesome B2B Blogging TipsWhy are so many B2B businesses, from the providers of a credit card processing service to the makers of GPS for vehicle tracking, blogging today? Because they recognize the potential power blogging represents—when done right, blogging gives B2B companies a way to generate greater interest, leads, orders, brand awareness and brand loyalty. How? 10 Ways To Put Old Blog Posts To Good UseIf you have brilliant posts gathering dust in the archives, there’s plenty of things you can do to with them to give your marketing a major lift. Here are 10 proven ways to repurpose or remarket valuable blog content. How To Keep Your Blog From Undermining Your BrandYour brand is about much more than your logo or your name—It’s the complete look and feel of all of your media efforts across platforms and mediums. It’s what defines you to customers. It’s who you are. Yet for many small and midsized businesses in diverse B2B industries, it can be easy to forget this fact when creating their blogs. Read how to prevent your blog from undermining your brand. B2B And A Resistance To Video MarketingConventional wisdom says that you would use every tool at your disposal to reach potential business prospects. That’s not always the case, however. B2B companies have long resisted video as a means of marketing. Discover why and what you can do to add video to your B2B content marketing strategy. Your Business on the Cover of a Magazine?
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