So you have thousands of followers on Twitter, hundreds of Facebook “Likes,” and millions of views on your YouTube channel. What’s the secret to turning all your social networkers into cash-buying customers you ask? What’s the magic pill you ask? It’s easy. You just have to understand one thing.
25 Awesome B2B Blogging TipsWhy are so many B2B businesses, from the providers of a credit card processing service to the makers of GPS for vehicle tracking, blogging today? Because they recognize the potential power blogging represents—when done right, blogging gives B2B companies a way to generate greater interest, leads, orders, brand awareness and brand loyalty. How? B2B Social Media FAQ: How Much Should We Budget?A question we get repeatedly from B2Bs that are new to social media marketing is, how much should we budget? There is obviously no single answer, but this post will lay out ideas and guidelines to help you assess what social spend is right for your business. 10 Ways To Put Old Blog Posts To Good UseIf you have brilliant posts gathering dust in the archives, there’s plenty of things you can do to with them to give your marketing a major lift. Here are 10 proven ways to repurpose or remarket valuable blog content. How To Keep Your Blog From Undermining Your BrandYour brand is about much more than your logo or your name—It’s the complete look and feel of all of your media efforts across platforms and mediums. It’s what defines you to customers. It’s who you are. Yet for many small and midsized businesses in diverse B2B industries, it can be easy to forget this fact when creating their blogs. Read how to prevent your blog from undermining your brand. B2B And A Resistance To Video MarketingConventional wisdom says that you would use every tool at your disposal to reach potential business prospects. That’s not always the case, however. B2B companies have long resisted video as a means of marketing. Discover why and what you can do to add video to your B2B content marketing strategy. Will Your B2B Campaign Win With Pinning?By design, Pinterest is intended to be a place for people to connect over shared passions, interests, and ideas. For creative marketers and small business owners out there looking for ways to spice up their B2B relationships, the increasingly popular social media tool Pinterest is worth a second look. How To Market Internet Videos On Social Media PlatformsHow do you effectively market your Internet videos on social media platforms? The following article looks at the most effective approaches businesses, brands and bloggers should take to marketing their Internet videos on the top 5 social media websites. 6 Mistakes B2B Marketers Make With InfographicsInfographics are all the rage right now – and for good reason. Infographics are 30 to 40 times more likely to viewed and shared compared to text (Source: Stew Langille, Former VP Marketing Mint.com). Even better for B2B marketers, infographics attract attention from high levels in buying organizations. Eloqua found infographics attract the highest job title of any type of blog post. How Should B2B Companies Handle Twitter “Handles”?B2Bbloggers provides handle advice for B2B marcom professionals. Learn how to set up Twitter handles, what B2B companies need to consider to optimize their Twitter presence. Should B2B companies use a logo or an image of a person to accompany theirTwitter handles? See examples of how several B2B companies have set up their Twitter handles. Continue Reading  |
B2B Social Media & Content Marketing
Online Magazine for B2B Marketers
 B2Bbloggers.comHi, I'm @jeremyvictor, the founder of Make Good Media and Editor In Chief of B2Bbloggers.com. B2Bbloggers.com is an online magazine for B2B marketers. Our goal is to engage, educate, and make it easier for B2B marketers to find the information they care about to do their jobs successfully. As a publisher and new media marketing agency, Make Good Media advises businesses how to integrate social media and content marketing with traditional marketing tactics to attract, nurture, engage, and convert customers in the brave new B2B world of the social, mobile web. How can we help you Make Good Media?
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