Roy Russo | B2Bbloggers.com

Author: Roy Russo | Website | Twitter

Roy Russo is co-founder of Loopfuse and is the driving force behind fulfilling its vision and extend the adoption of marketing automation solutions to sales and marketing organizations. To this end, Roy is responsible for product strategy, management and expansion. Roy has a Bachelor of Arts in economics from Florida International University.

Articles by Roy Russo:

5 Best Practices for B2B Corporate Blogging
Standing out from the millions of blogs online can be a difficult task for marketers. From competitors to industry pundits, it is easy to get lost in the shuffle among the social media channels and search engines. Although as a B2B Marketer, your blog exists as a means to educate existing customers and new prospects about your company’s products and services, the end-result is that you are building confidence in the mind of your readers that you really know your particular field of business.

Here are five best practices to keep in mind when beginning your B2B corporate blog.

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