In my effort to connect you with the information you care about, I find myself on BtoB blogs pretty much all day. With the execption of Folio announcing the closing of magazines or the restructing at publishing companies, I've seen little to no chatter at all about print advertising in 2010. Tom Pick, on The WebMarketCentral blog, just yesterday did offer an interesting perspective when he asked the question, "Will content marketing kill trade publications?" While interesting, it does emphasize what I am not seeing or hearing - and that's how one should incorporate print advertising into the 2010 marketing mix. That just seems odd- for this time of year to not be hearing the marketing mix discussion including print. Doesn't it? Continue Reading